Ratings & Reviews
Review Monitoring for Salesforce Users
By Faith Hinz |
Reading Time: 5 minutes
As a consumer, you probably depend on ratings and reviews to make informed purchase decisions. If so, you’re in good company. According to Bazaarvoice, 89% of consumers consult ratings and reviews before making a purchase. 89% of consumers consult ratings and reviews prior to making a purchase. Source: Bazaarvoice, What’s in a review? As a…
The Converting Power Behind Buy With Prime: What Your Brand Needs to Know
By Faith Hinz |
Reading Time: 6 minutes
Let’s face it: the global marketplace has never been more crowded. Consumers have plentiful options – regardless of what they’re shopping for. So if you’re like most brands, you’re always looking for innovative ways to attract shoppers – and then convert them from browsers to buyers. Last year, Amazon launched Buy with Prime, which empowers…
The State of Customer Reviews in 2023
By Faith Hinz |
Reading Time: 9 minutes
What you need to know in 2023 to optimize your brand’s ratings and reviews strategy The importance of ratings and reviews in the purchase journey can no longer be denied. As such, your brand likely has a plan in place to collect ratings and reviews from existing customers – and display this content to help…
A Simple Framework for Managing Your Brand’s Mobile App Reviews
By Faith Hinz |
Reading Time: 6 minutes
It’s no secret that modern consumers are glued to their mobile devices. A recent survey found that nearly half (46%) of consumers spend an average of five to six hours on their phones each day – not including work-related use. Consumers use their mobile devices for myriad purposes – including browsing and buying products and…
How Product Reviews Help Brands Compete in an Economic Downturn (and 3 Ways to Maximize Their Impact)
By Faith Hinz |
Reading Time: 8 minutes
We’re in the midst of a lot of economic uncertainty. Turn on the news or open a web browser and you’re sure to be bombarded with headlines about hiring freezes, rising inflation and interest rates, decreased spending, and a possible recession looming around the corner. In times of economic uncertainty, it’s not uncommon for consumers…
Top Customer Review Channels from Around the World 🌎
By 1440, Inc. |
Reading Time: 2 minutes
Have you ever wondered why people pay so much attention to comment sections on social media and other online platforms? No matter how inconsequential it might seem, people are hugely influenced by the opinions of others. Modern consumers express their opinions online, and people listen. Reviews are way more important than you might think. According…
Reddit + Salesforce: Respond to Reddit Comments in Salesforce With Reputation Studio
By 1440, Inc. |
Reading Time: 3 minutes
Reputation Studio by 1440 Now Supports Reddit 1440 is committed to providing digital continuity and efficiency to its customers. Our aim is to make it easy for companies to use a single hub to communicate with customers throughout their journey, instead of wasting time on different platforms. To this aim, our four products span Commerce,…
Manage Google Business Profile Questions in Salesforce
By 1440, Inc. |
Reading Time: 6 minutes
With the rise in online shopping, having your business accessible on the internet is integral. Most clients will only shop from you if they can locate your shop on Google and read the reviews. Therefore, you have to optimize your business profile across channels to get the most out of it. That, of course, includes…
5 UGC Metrics to Add to Your eCommerce KPIs
By Faith Hinz |
Reading Time: 7 minutes
“You can’t improve what you don’t measure.” This quote, often attributed to Peter Drucker, is one that we hear in the business world quite a bit. And it certainly rings true. Without continuous measurement, it’s impossible for any business to know what’s going well and improve what isn’t. By now, most brands and retailers that…