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Concerns Over Counterfeiting on Amazon? 3 Ways to Protect your Brand
By Faith Hinz |
Reading Time: 3 minutes
Recently, Amazon has ramped up their efforts to combat counterfeits. According to an Amazon blog post, in 2018 alone the company “invested over $400 million in personnel and tools built on machine learning and data science” in order to protect customers from counterfeits. What’s more, a bipartisan bill called the Shop Safe Act of 2020 was introduced earlier…