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Anatomy of a Helpful Review

5 Components of a Helpful Review

By Faith Hinz | September 1, 2021

Reviews were once a novel concept. But today, they’re an important resource consumers depend on to make decisions of all kinds, from what products to purchase to which businesses to visit — and everything in between. In fact, a survey from PowerReviews found that 94% of consumers always or regularly consult reviews when shopping online.…

Dreamforce 2021 Things to Know

5 Things to Know About Dreamforce 2021

By Jennifer Jessup | August 9, 2021

The first Dreamforce event took place in 2003. And it’s quickly grown to be one of the largest tech conferences in the world. Boasting an amazing agenda with an impressive speaker lineup, networking opportunities, famous musical entertainment, parties, and more, it’s really no wonder why the event attracted 170,000+ attendees each year. Then, COVID happened,…

2 New Ways for Brands to Engage with Product Reviews on Amazon

By Faith Hinz | July 26, 2021

Responding to reviews, regardless of where those reviews were written, is so important. When you respond to a negative review, you have the opportunity to turn a bad situation around and show the reviewer (and future prospective customers) that you care. Here at 1440, we strongly believe brands should respond to reviews, regardless of where…