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Articles You May Like

Direct to Consumer Holiday Planning

The Direct-to-Consumer Brand’s Guide to Holiday 2022

By Faith Hinz | October 19, 2022

Is it just us, or does each year seem to fly by faster than the one before it? October is already halfway over. And that means the holiday shopping season will be well underway before we know it.  What can direct-to-consumer (DTC) brands expect this holiday season? And what last minute preparations can you take…

The eCommerce Guide to Multicultural Holidays

By Faith Hinz | October 13, 2022

Ready or not, the last quarter of the year is well underway. And that means the holidays will be here before we know it. For brands and retailers, the holiday shopping season is expected to be relatively flat compared to last year. Deloitte predicts holiday retail sales will grow between 4% and 6% this year…

Customer Care Into a Profit Center

Transform Your Customer Care Team From a Cost Center to a Profit Center

By Faith Hinz | October 4, 2022

Every company has both cost centers and profit centers. Cost centers are departments that are necessary to the business – but don’t directly contribute to its revenue growth. Profit centers, on the other hand, are teams that do directly generate revenue. All too often, customer service is seen as a cost center. Sure, a customer…